In 1994, Alan Ross—aka The Sunglass Guy—decided whether you have a pin head, a face the size of a manatee or something in between, everybody deserves a great-looking, pair of name-brand sunglasses, and that he was going to be the guy to supply you with them. He has over two decades of technical expertise about the quality and functionality of the various lens types and materials, frame designs, fit and more, and is incredibly honest—sometimes painfully so.

He’ll not only put you in the perfect pair of sunglasses, ideally suited for your look and performance needs, but he’ll just as soon tell you to leave without a purchase if you insist on buying something that looks like crap on you.